May 28 Campaign Toolkit

We are thrilled to have you join us and activists around the world as we continue to take action, mobilize and highlight demands towards the fulfillment of women’s right to health!

About May 28

May 28 is the International Day of Action for Women’s Health, which for over 30 years, women’s rights advocates and allies in the sexual and reproductive health and rights (SRHR) movement worldwide have commemorated in diverse ways. Year after year, women, girls, advocates and allies have continued to take action and stand up for sexual and reproductive rights for what they are: an indivisible and inalienable part of our human rights.

The 2022 Theme: #ResistAndPersist amid crises and global uncertainty

This year, we call on everyone to #ResistAndPersist amid crises and global uncertainty and to continue to assert that #WomensHealthMatters and #SRHRisEssential.

Within the context of the post-pandemic recovery, we continue to hold governments accountable to the gendered impacts of the pandemic that remain unaddressed to date. Some of these impacts include loss of livelihood, increased unpaid care burdens on women and girls, heightened risks to gender-based violence, and barriers to accessing essential sexual and reproductive health services, including safe abortion and post-abortion care.

We also escalate the need for accountability at the global level as we recognize that the multiple crises we face – economic, political, humanitarian, climate, disinformation crises – require no less than concerted global effort to be adequately addressed.

We #ResistAndPersist amid continuing rollbacks, shrinking civic space, and proliferation of false narratives that disenfranchise marginalized communities and negatively impact women’s health and rights and to come together to combat the multiple crises we face by calling on our governments to recognize that #SRHRisEssential and central to all crisis responses. 

We will take our lessons from the pandemic and assert the rights based approach to women’s health and sexual and reproductive health and rights for all, which means empowering everyone to make choices over their bodies, health and lives free from discrimination, stigma and violence.

To learn more about our theme and how it applies to different contexts across the globe, read the full Call for Action.

Getting Involved

There are many ways to take action this May 28. In this toolkit, you will find suggested actions on how to spread our campaign messages. We also invite you to come up with your own creative and innovative ways to spread awareness.

We encourage you to send us information about your event or activity to shiphrah@wgnrr.org and we will share it through www.may28.org, on social media, and in the May 28 campaign report! Who knows? Your personal or community action might inspire others to do the same or more!

Organizing campaign actions

Below is a list of suggested activities that you can take part in and ways to increase the visibility and impact of the May 28 campaign. Remember: you may only be mobilizing your immediate networks, but this can reach a wider audience when the right hashtags are used and relevant accounts tagged. If May 28 isn’t an ideal date to host any activities, feel free to undertake May 28 activities any day that week!

  • Organize a local, regional or international event around May 28 Day of Action. Hold forums, online or offline, examining the situation of women’s health and SRHR amid crises and uncertainty!
  • Get active on social media. Promote the campaign by disseminating our materials and using the hashtags #ResistAndPersist #WomensHealthMatters #SRHRisEssential #May28!
  • Where possible, organize community sharing and discussions, art and cultural events, marches and protest actions. Just make sure to stay safe and sanitize! Share your photos and insights with us!

GET ACTIVE ON SOCIAL MEDIA!

Update your profile photos using any of our May28 frames!

Go to http://twb.nz/2022may28 for easy uploading and editing of your photos!

You can also update your profile covers with our banner!

Share our May 28 demands!

You can also craft your own demands using our template!

Craft your own demands using our template!

Tweet any of our key messages!

  • SRHR activists must #ResistAndPersist amid continuing rollbacks, shrinking civic space, and proliferation of false narratives that disenfranchise marginalized communities and negatively impact women’s health!
  • The multiple crises we face – economic, political, humanitarian, climate, disinformation crises – require no less than concerted global effort! We need to come together to #ResistAndPersist! #WomensHealthMatters
  • #WomensHealthMatters within the framework of post-pandemic recovery because of the many gendered impacts of the pandemic that remain unaddressed to date!
  • #SRHRisEssential and central to pandemic, disaster and humanitarian response! Delivery of sexual and reproductive health information and services must continue in all contexts!
  • Recognize that #SRHRisEssential by commiting to progressive legislation on SRHR and abortion rights and repealing harmful policies that criminalize people for making choices over their bodies, health and lives! #WomensHealthMatters #ResistAndPersist
  • We need to call on governments to recognize the multiple and intersecting forms of discrimination experienced by women and girlsthat prevent them from accessing crucial social services! #ResistAndPersist #WomensHealthMatters
  • We must put an end to sexual and gender-based violence #SGBV, a shadow pandemic that affects a third of all women globally! #ResistAndPersist #WomensHealthMatters #SRHRisEssential
  • We must put an end to menstruation-related stigma by ensuring that girls, women with disabilities, transgender men and non-binary persons have access to free menstrual health commodities and services! #SRHRisEssential
  • We need the intentional and meaningful participation of women and girls, young people, and LGBTQIA persons and engagement of men and boys as partners in programmes related to SRHR and crisis response! #SRHRisEssential
  • #ResistAndPersist by opposing the rise of fundamentalisms and authoritarianism and denouncing wars of aggression and mass disinformation. We must build peace and solidarities based on rights and evidence-based policymaking!
  • SRHR activists have seen how conservative forces, and mass disinformation constantly threaten achievement of #SRHR, which has resulted in deprioritistion in times of crises. We have much to bring to the table as we call on all activists to #ResistAndPersist!
  • Access to safe abortion is integral to the health rights for ALL. This #May28 we call upon all governments to ensure safe abortion access for ALL #WomensHealthMatters #ResistAndPersist
  • #SRHRisEssential but remained neglected during the pandemic lockdown contexts. Never repeat again. #WomensHealthMatters at all times   
  • Marginalised voices have only got strengthened amidst the pandemic crisis and uncertainties. Our government must answer the calls to meet the SRHR demands. #ResistAndPersist to amplify marginalised voices
  • #SRHRisEssential for ALL. #ResistAndPersist to end discrimination faced by marginalised women and communities in accessing healthcare
  • Recognise that GBV is a Public Health Issue. Ensure healthcare for ALL survivors of violence. #WomensHealthMatters
  • GBV impacts health. Healthcare for survivors must be ensured amidst all situations including the pandemic contexts. #WomensHealthMatters
  • Recognise the rights of community health workers #CHWs who provide frontline support including SRH care at the community level. #SRHRisEssential  #ResistAndPersist to amplify demands of CHWs.

Contact us!

If you have any questions about the May 28 campaign, please get in touch via e-mail: shiphrah@wgnrr.org or visit the campaign website: www.may28.org